Don’t be content with being good. At Shades of Green we believe that it is People, Character and Vision which determines success and dare we say ‘greatness.’ We have put together the most talented designers from around Melbourne, all with an immense creative output, a passion to create change and a unique perspective, guided by a shared vision and innovative culture. We have an entrepreneurial leadership group with a strong appreciation for the practicalities of business and marketing. Not only can we offer you an injection of creativity and guide your business to become truly unique but we hope to inspire creativity from within as your staff are your greatest asset and have more potential than you could even imagine. It’s time this potential is discovered and together we can dare to create something great.
Corporate Identity is one of the most important aspects in the success of your business. At Shades of Green, we aim to assist you in achieving greatness by ensuring that you appear great. We have a vibrant and skillful team with exciting ideas to make sure that your business stands out above your competitors. Allow your business to be all that it can be. Our services extend far beyond typical graphic design services. Please don’t hesitate to contact us for a free consultation. Together we can dare to create something great.
Shades of Green brings to you some of Melbourne’s most creative and talented graphic designers for all of your branding, marketing and personal needs. The multidisciplinary skills of the Shades of Green team allows the design process to be tailored directly to your needs and the image you are wishing to convey
Shades of Green brings to you a number of Melbourne’s freshest and most exciting film producers. With creativity king our films and animations are born from the power of the idea, capitalised through our talented team achieving standards of excellence through hard work. The results of our films are maximum impact at low-budget.
Connecting you with the world. A website is a prerequisite in dealing with today’s market, no matter what industry you are in. It is the easiest and sometimes the first point of reference for your business, so it is important that it reflects your business accurately and in the best light. We also offer Search Engine Optimisation (SEO) to ensure that your website will not only look brilliant but will also be easily found through search engines.
Shades of Green offers design expertise for lasercutting, whether it be for invitation, packaging branding or other. Classic Wedding Invitations is a component under the Shades of Green Design Group. We have a number of intricate template laser cut designs to suite all tastes and our selection is constantly growing. We offer template designs, which means you are getting value for money or we offer custom wedding designs to tailor the invitation exactly to your liking. Please click to view more information about each invite and please email us if you wish to commission a custom design.
Shades of Green offers the opportunity to commission once off artworks and illustrations covering your personal or business needs. With our multi-talented team illustrations and artwork can become a basis for a creative explosion of mixed media combining with graphic design, web-design or to create animations for truly unique results which will set you apart. Or individuals can commission illustrations and artworks for loved ones or to capture a moment in time to hold on to forever and pass on to future generations.
Shades of Green offers professional photography services with a unique eye for great shots, for any purpose. Our expert photographer Aaron Rajamoney as an array of experience and offers (among others) the following services: -Wedding -Headshots -Portraiture -Events -Automotive -FMCG -Product Marketing Photography -Landscape Contact us for more information on package offers. Our design team can also put together uniquely designed packages in presenting the end products.
Shades of Green is driven by a strong vision with a culture for innovation. It is a shared pursuit of each member of our design group to be the leader in their field of expertise. Research, development and experimentation is the basis for our creative excellence and the highest standards are hallmark of the Shades of Green Design Group. The Shades of Green blog documents our leading-edge research and developments sharing our knowledge to the wider public.
Josh is a founding member of Shades of Green Creative Solutions, 1egg1world (charity) and is currently also working on a new web project, which he believes has the potential to change the world as we know it. He sits on the board of a number of other businesses including Lydra (fashion label) and Fenec Fox (shopping app, in development). He has a deep passion for creating positive change and believes in the power of good ideas and creativity as a driver of change. Josh is an extremely passionate person, happy to back his beliefs and challenge the status quo in his quest for the truth or a better way. Make sure you visit our Blogs page to read up on his latest research and developments. He has completed a Masters in Architecture, has a strong background in graphic design and is […]
This wine label design was created for Express Winemakers, an indy team of winemakers who fed up with the mass produced batch wines decided to create something unique and high quality, expressive of the land (terrior). The Rosado with its Spanish origins led itself to a fun summery design with the Flaminco Dancer and bull on the back label. The wine label artwork was created by combining fineline illustrations with splashes of paint and manipulated through photoshop to create unique mixed media packaging. This label was part of artistic collection of wine labels which can be seen below. The collection, whilst united, each offer something unique and were a fun and colourful addition to the vintage themed wine labels of Express Winemakers.
The grapes for this Sauvignon Blanc, Semillon come from one of the most Southern Vineyards in W.A. Due to its proximity to the coast we decided to explore a nautical theme and the Octopus was born. This vintage wine label design was achieved through a combination of illustration, painting and graphic design through photoshop to create unique mixed media artwork. The collection, whilst united, each offer something unique and were a fun and colourful addition to the vintage themed wine labels of Express Winemakers.
This wine label design was created for the young indy Vitners based in W.A’s south coast near Denmark. The wine label design combines their two passions: winemaking and surfing. The wine label artwork combines illustration with graphic design to create something unique. The front label aligns with the back label to create a flowing design with the wine bottle. The amount of content through up a challenge with the back labels composition, but with the sneaky barcode and QR code becoming part of the bottle we think the result was a well balanced tight design. Below is the Shiraz wine label design as part of the vintage collection, each offering something different.
With the grapes coming from Mt. Barker, the concept for this wine label was naturally born. If you’ve witnessed Mt Barker, you might appreciate the joke (it is little more than a mole hill), but where would the fun be in drawing a hill. The dramatic landscape and mythical hot air balloon propped by the Express Winemakers Gramophone logo creates a fantastical aura. This vintage wine label design has a fun summery feel and the aqua works perfectly in combination with the brown Riesling bottle and classy cream capping. Below is the Riesling amongst its family in the vintage wine collection.
Tempranillo is a spanish grape. We were looking to create a summery wine label design that emphasised the Spanish heritage and the powerful bull was born. This wine label artwork was created through the combination of illustration, charcoal sketch, paint, photographs and photoshopped to create a unique and creative mixed media artwork. You can vaguely make out a spanish poem as part of the background which creates added texture and depth. ‘Viva el vino del terroir’ is Spanish for ‘long live terroir wine.’ Below is the label amongst its Express Winemakers family.
Lydra is a Melbourne-based fashion accessories label which uses pre-loved fabrics, produced and sourced locally, with a strong emphasis on preserving the environment to create one-of-a-kind products which each have their own story. It is a social enterprise which engages with the elderly community to create a cross generational initiative, linking both the younger and older generation through their love of fashion. We were called upon to create the logo for Lydra, which, as you can see uses the figure of a Lyrebird integrated with an elegant font, suitable to the types of products that the brand produces.
Eagle Sports is a sporting equipment distribution company that has been operating since 1984. Their website, catalogues and logo were all very outdated, so we were hired to rejuvenate the business to put them back on the map. Their new look is still recognisable, but has a fresh, modern and crisp feel to it so that it stands out over its’ competitors. This is an ongoing client, as we help them develop all of their branding so that there is some consistency across their ranges. We have also focused on emphasising Eagle Sports as a brand. Beforehand, much of their branding focused on the brands they were distributing, which meant that Eagle Sports as a brand itself was not taking full advantage of the exposure it could be getting.